Privacy Policy

Dyback Ltd (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or interact with us.

1. Who We Are

Dyback Ltd is a UK-based manufacturer and dealer of forklifts and materials handling equipment.

Company Number: 12066548
Registered Address: Unit 7 Halfpenny farm , Coldpool lane. Gloucestershire]
Contact Email: info@dyback.co.uk
Telephone: 01242 374354

2. Information We Collect

We may collect and process the following types of information:

Personal details (name, email address, phone number, company details) when you fill in our contact forms or request a quote.
Technical data (IP address, browser type, pages visited) to help us improve our website.
Cookies and tracking data to enhance your browsing experience (see Section 6).

3. How We Use Your Information

We use your personal information to:

Respond to enquiries and provide quotes.
Process sales orders and manage customer accounts.
Provide after-sales support, servicing, and certification.
Improve our website, services, and customer experience.
Comply with legal and regulatory requirements.

We do not sell your personal information to third parties.

4. Legal Basis for Processing

We process personal data under the following lawful bases:

Contract: when we need to provide goods or services you request.
Consent: when you subscribe to newsletters or marketing.
Legal obligation: to comply with UK/EU law.
Legitimate interests: for business improvement, fraud prevention, or customer relationship management.

5. Data Storage & Security

We store your personal data securely on protected systems.
Access is restricted to authorised staff only.
We retain personal data only as long as necessary for the purpose it was collected.

6. Cookies

Our website uses cookies to:

Improve functionality and performance.
Analyse traffic via Google Analytics (or similar tools).
Remember preferences for future visits.

You can disable cookies in your browser settings, though some parts of the site may not work correctly without them.

7. Sharing Your Information

We may share your data with:

Service providers (e.g., IT hosting, email platforms) under strict confidentiality.
Regulatory or legal authorities if required by law.
Logistics providers when necessary for delivering equipment.

8. Your Rights (GDPR/UK GDPR)

You have the right to:

Access a copy of the personal data we hold about you.
Request corrections to inaccurate data.
Request deletion of your data (“right to be forgotten”).
Object to processing for direct marketing.
Withdraw consent where processing is based on consent.

To exercise your rights, please contact us at [insert email address].

9. Third-Party Links

Our website may contain links to external websites. We are not responsible for their privacy practices or content.

10. Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “last revised” date.

11. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: info@dyback.co.uk
Address: Unit 7 Halfpenny farm coldpool lane Gloucestershire
Telephone: 01242374354

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.